CHINA AID 2018 Post-Show Report

Introduction

The 13^th China International Exhibition of Senior Care, Rehabilitation Medical and Healthcare, also known as CHINA AID 2018 was successfully held in the Shanghai New International Expo Center from June 13^th to 15^th, 2018. The inaugural CHINA AID debuted in 2000 and now with 18 years’ robust growth, the show has developed into one of the most authoritative and respected elderly and long-term care events in China.

This year saw further growth in both exhibitors and visitor attendance, with over 330 exhibitors participating from around the country and the world and almost 43,000 visitors attending from 22 countries and regions. New exhibitors from Australia and Switzerland were unveiled alongside many other international brands and marking solid further improvement in the internationalization of the show that has come to embody its reputation as a key gateway to the Chinese elderly care market.

As with previous editions, CHINA AID 2018 was co-hosted by the Shanghai Civil Affairs Bureau, the Shanghai Municipal Committee on Aging, the China Council for the Promotion of International Trade Shanghai (CCPIT-SH) and the China Sliver Industry Association. The show was organized by Shanghai Intex Exhibition Co., Ltd. in cooperation with the Shanghai Aging Development Center.

During the exhibition many notable government and industry leaders visited the exhibition and participated in conference activities, including Gu Zhaoxi, Vice Minister for the Ministry of Civil Affairs; Yin Hong, Deputy Secretary for the Shanghai Municipal Committee on Aging; Zhu Qinhao, Director of the Shanghai Municipal Civil Affairs Bureau; and Yang Jianrong, Chairman of the Council for the Promotion International Trade Shanghai Subcommittee.

Key Stats for CHINA AID 2018

Unrivaled figures clearly demonstrate CHINA AID to be the leading show for Senior and Long-term Care in China, with 2018 continuing to show strong and sustained growth in all areas.

Exhibiting Companies	331
Total Visitor Attendance	42,925
Domestic Visitors	41,969
International Visitors	956
Chinese Provinces Represented	22
Chinese Cities Represented	218
Countries Represented	21

International attendance and representation continued to grow for both exhibitors participating and visitors attending the show, as well as for delegates and speakers involved with CHINA AID 2018’s extensive conference platform hosted alongside the exhibition.

Exhibitors

The total show space for CHINA AID surpassed 25,000 square meters this year, spread over two halls at the Shanghai New International Expo Center (SNIEC). Total exhibitors participating also reached a new high, exceeding 330 for the first time.

To enable exhibitors to quickly find the right buyers and to facilitate business partnerships and cooperation, CHINA AID is organized into six exhibition areas, these being Assistive Technology, Senior Care, Nursing Care, Age-Friendly Housing, Rehabilitation Medicine and Health Care.

Participation of age-friendly furniture exhibitors increased significantly

This year, the number of age-friendly furniture exhibitors increased to 12, these including Artis, KI and so on.

The latest in smart technology is being adapted for the elderly care industry

From VR cognitive experience equipment and advanced mimic suits, to prosthetic force feedback motion control training systems and intelligent pressure monitoring cushions, the amount of technologically advanced elderly care products are increasing year by year, providing a wide choice for forward-thinking rehabilitation and senior care institutions.

International exhibitor participation & brand representation continues to grow

The unveiling of new Swiss and Australian exhibitors added further to the growing international presence at the show, with British, American and other European companies participating alongside French and German pavilions and many Japanese exhibitors, acting decisively to further solidify CHINA AID ’s reputation as the key gateway to China’s elderly care market.

Visitors

Nearly 43,000 visitors in total attended the exhibition in 2018, coming from 22 countries and regions. This marks a 38% increase in visitor attendance over the last 3 years, and a 131% increase over the last 5 years.

The graph above shows the growth in visitor attendance from 2011. The following pie charts below illustrate the highlights of this year’s show survey:

Every visitor registering for the show was asked to select the job function that most accurately described their role. Over half of all visitors responding to the show evaluation identified themselves as decision-makers in their organizations, with a further one in five visitors identifying as professional buyers.

Nearly one in five work for a government agency involved in social care, with almost one in four working for a senior care institution.

* The total percentage is more than 100% due to the multiple selections of some visitors

Finally, over 70% of attendees described themselves as either looking to purchase products and services and/or looking for new suppliers in the fields of elderly and long-term care, with one in four also seeking cooperation more broadly.

Conference and Activities

As an established platform for the elderly and long-term care sectors in China, CHINA AID plays host to a range of specialist forums and professional match-making sessions, with the activities highlighted below being held during CHINA AID 2018:

The China International Forum on Ageing 2018
The China Ageing Industry Leaders’ Summit 2018
The 8th China Forum on Senior Care Institutions 2018
The China International Forum on Senior Rehabilitation 2018
The International Symposium on Dementia Quality Care
The Sino-Japanese Matching-Making Forum on the Sliver Industry 2018

In all, over 20 conference activities and workshops were held alongside the exhibition, featuring over 60 speakers from across China and the world. This year, expert keynote presentations were given from experienced elderly care industry speakers from Switzerland, America, Japan and Australia.

Exhibitor Reviews

“This is our third time exhibiting at CHINA AID. In the past three years, we have witnessed the ever increasing prosperity of CHINA AID. This year many colleagues from nursing homes and many elderly people came to visit the exhibition, and we were particularly pleased to find that many people aged over eighty got to experience our products. We hope CHINA AID can become even better in the future.”

Sheng Hong, General Manager, Steigentec Medical (Shanghai) Co., Ltd.

“We have attended a lot of exhibitions representing Ottobock, but this exhibition gave us a huge surprise. There are many manufacturers and a lot of visitors. We are surprised by the scope and quantity of those attending and we never thought before that so many people would come to visit our booth. We have become an ‘eye-catching’ booth on the show floor, so we are spending a lot of time explaining our new product.”

Joy Wang, Market Manager Mobility Solutions, Ottobock (China) Industries Co., Ltd.

“It is our 4th year of participation at China AID. Each year we feel that the quantity and quality of visitors are improving, but this year it was improved the most significantly. Besides the organizer’s efficiency, we feel that the there are obviously a greater number of projects in the market. We have already decided to continue participating in this exhibition next year.”